On the occasion of the opening of the BertO Showroom in Singapore, Filippo Berto meets the city's leading public figures.
Indeed, on Tuesday, 22nd November, he will participate in a discussion, "Furniture Business Across Supply Chains & Continents: The Case Made in Meda" at the National Design Centre, Middle Road 11, Singapore.
The discussion, moderated by Rita Bonucchi, aims to look at ways to expand a furniture design company whose target customers in Italy are interested in purchasing from Southeast Asia, in today's phygital world.
Standing out from the numerous instances that have contributed to the birth of a new community of "Made in Italy" is the case study of BertO and Made in Meda.
In addition to Filippo Berto, Prof. Puay Guan Goh, Associate Professor at the National University of Singapore Business School, and Jeremy Sun, Senior Director at Orcadesign Consultants, will also speak at the event.
Rita Bonucchi, CEO of BeaConsulting, will act as moderator.
The event will take place on Tuesday, 22 November 2022, from 11:00 - 13:00 (04:00 in Italy) in the Auditorium of the National Design Centre.
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