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Sofa bed with 18 cm high mattress

We extended our line of Sofa beds with dual functions by introducing further variations giving you more options in how to spend your nights. Nemo, Gulliver, Passepartout and Robinson are beautiful and cozy, with designs to be envied even by the most sophisticated manufacturers. Today you can have it all, style, comfort and convenience with the new container peninsula. With the use of the latest technologies and brand ...

More 23/12/2014

Romo is on display in the BertO Textile Collection

Established in 1902, Romo is still a family run business and today internationally known for offering exclusive high quality designs. Robert Mould, the founder who gave his name to the company, began his career by opening a small business of furniture manufacturing in Nottingham, England and today the company can claim to be in its fifth generation. In 1930, he produced and supplied furnishing fabrics and components to furniture ...

More 20/12/2014

BertO in the "Archivio della Generatività italiana"

The “Archivio della Generatività Italiana” chose Berto as a new case study. The editors during three insightful meetings and the filming of a new video, presents Berto as an artisan company that, thanks to: the internet, their storytelling ability, successful crowd-crafting events and to its people, captures the interests of those watching by building its’ own alliances as the second generation shows its ...

More 24/11/2014

Blog furnishing and communication: the BertO study case in the thesis presented by Ms. Riggio

Blog and new forms of communication on the Internet: historical reconstruction and deontological pro

Blog furnishing and communication: the Berto Salotti study case Blogs and new forms of communication on the Internet: historical reconstruction and deontological profiles – this is the title of the thesis written and presented by Ms. Francesca Riggio at the Università Cattolica in Milan: a research which penetrates deeply into the world of communication and which also gives space to the world of the furnishing sector by ...

More 12/11/2014

40 years with Berto

1974-2014: Berto is 40 years old. In October of 1974, Fioravante and Carlo Berto began their upholstery business, Berto Salotti. In the late 90's, Filippo Berto, Fioravante’s son took over the business and put the company into the digital era. Filippo renewed his father and uncle's commitment to making the company an international brand. Filippo’s ideas were simple yet revolutionary: promote fine hand tailored ...

More 31/10/2014

Etro is on display in the Berto textile collection

The BertO fabric collection of textiles includes famous name brands from historically well-known manufacturers from Lecco, Como and many others international brands.Our extensive selection is refurbished every year to ensure the latest styles giving our customers the opportunity to create something contemporary, unique and lasting. The collection includes over 3,500 high quality fabrics and prestigious brand names like: C & C, ...

More 21/10/2014

Berto on PIZZA n°7

Now available at the most exclusive Berto network PIZZA n°7, the quarterly independent magazine who reports and explores stories about Italian creativity, culture and contemporary style.We spent a summer day with the Italian photojournalist Delfino Sisto Legnani and the co-director of PIZZA, Andrea Batilla, to discuss the significance of being artisans today, in a time when design and production coexist in the same company and evolve into ...

More 15/09/2014

Relaunching the Made in Italy manufacturing industry through a new model of web-driven company

Relaunching the Made in Italy manufacturing industry through a new model of web-driven company. The dissertation aims to point out a new web-centric business model for the SMEs that operate in the Made in Italy manufacturing sector. Through a change in perspective and the development of a new set of competences in the digital field in fact, they can rapidly reach a global demand for their distinct products. Since the domestic consumption ...

More 11/09/2014

Christian, the new Berto modern sofa

Christian is the most recent addition to the modern sofa collection by Berto. Designed with the goal of achieving the highest standards of comfort, the sofa Christian was made with the latest technologies and comes in three exclusive variations: modular, linear or leather. Our greatest challenge was to create a sofa with revolutionary comfort and a contemporary design enhanced by tailoring details. We achieved our goal; the result is an ...

More 30/06/2014

Berto launches its new 2014 sofa collection

Berto launches its new 2014 sofa collection; two new models have been added: Christian and Callas, truly contemporary, elegant and extremely comfortable. Berto confirms its commitment, offering unique designs, comfort and personalized upholstering details, with the new 2014 collection. Christian is a sofa with generous proportions and modern details. The sofa Christian responds to those looking for sophisticated design, versatility and ...

More 15/05/2014

Sofa4Manhattan BertO the new Crowdcrafting project

#sofa4manhattan: design sofa for New York

Crowdcrafting #sofa4manhattan: the collective realization of a sofa for the most sophisticated city in the world. #Sofa4manhattan created within the livingshowroom of Design-Apart in New York during a design workshop and a crowdcrafting session. 10 highly creative designers from around the world investigate the habits of the residents of Manhattan, to understand how they relax, and how they enjoy life at home. They are in competition, hence; ...

More 10/03/2014

Made in Italy promoted by BertO and Google

Google and Berto for Made in Italy

Berto is one of the few companies chosen by Google to promote the Made in Italy label around the world and help Small to Medium size Enterprises (SMEs) to approach their economic potential using the internet.Made in Italy: Eccellenze in digitale is a project by the Google Cultural Institute in collaboration with the Ministry of Agriculture, Food and Forestry (MiPAAF), the Chamber of commerce, the Università Ca’ Foscari, the ...

More 20/02/2014

Divanoxmanagua Crowdcrafting project BertO

divanoXmanagua, design Made in Italy

The divanoXmanagua is without precedence, history in the making of design.Designed and built collectively with architects, artisans, upholsterers, designers and students from the Terragni Upholstery School in Meda and in collaboration with Terre des Hommes, Italy. The outcome of traditional tailoring and a modern design, not to mention the use of innovative materials and construction techniques.This sofa, takes full advantage of the mastery of ...

More 09/01/2014