The “Archivio della Generatività Italiana” chose Berto as a new case study. The editors during three insightful meetings and the filming of a new video, presents Berto as an artisan company that, thanks to: the internet, their storytelling ability, successful crowd-crafting events and to its people, captures the interests of those watching by building its’ own alliances as the second generation shows its ...

More 24/11/2014