The new BertO campaign on news stands in the prestigious The Good Life Italia business culture and design magazine.
The central feature of the new campaign is the dialogue between the accessories that redesign lifestyle according to the rules of Design of Dreams Made in Meda .
The idea of absolute comfort was established with Dee Dee: the modular sofa made from a union of different elements, seen here in the corner version with the "Rockaway" leather pouf.
Designed by Castello Lagravinese Studio for BertO, Dee Dee adapts to the environment by redesigning the rules of design and comfort: its innovative seating system consists of a chaise longue and independent peninsulas that can be arranged in exclusive combinations.
The unmistakable leather strap that tightens the armrest is a distinctive feature, as is the refined choice of upholstery to which is added the exclusive use of the Bouclè Babylon.
To create an exclusive living space, Dee Dee is here combined with the Ian bookcase and the Patti armchair.
Ian is an air system designed to separate spaces with a light functional dialogue that evolves imperceptibly among the exclusive BertO environments.
A refined icon of a rediscovered contemporary style, the Patti armchair gives the project a timeless look.
Patti's innovative style was developed with sophisticated technologies which worked the wood in a contemporary way to create a refined combination of material and lightness: the soft, open shapes interplay with the backrest finished with natural Vienna straw. Patti represents the decorative freedom that is central to Design of Dreams Made in Meda projects.
The project is completed with the King coffee table, the small Riff and Circus tables, and the new Deep Gray TOPS.
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